Build Trust through Email

Email Nurturing Campaigns

"87% of brands say that email marketing is very critical to business success. (Litmus, 2023)"

Email marketing remains one of the highest returning investments for businesses when done correctly. However, one-off promotional email blasts have limited impact. To truly harness the power of your email subscriber list, you need to nurture these leads over time to turn them into loyal customers.

At Go Organic Marketing, we create targeted, personalized email nurturing campaigns designed to guide subscribers along their buyer's journey. Through a series of educational, valuable emails, we establish trust and position your brand as an authority in your industry.

Our multi-touch email campaigns typically include:

  • Welcome Series: Make a great first impression by onboarding new subscribers.
  • Educational Drip Campaigns: Share tips, how-tos, ebooks, and other informative resources spaced out over time.
  • Promotional Series: Promote free trials, discounts, new product launches, and other special offers.
  • Win-Back Series: Re-engage inactive email subscribers with compelling content.
  • Customer Loyalty & Feedback: Gain feedback through surveys to improve future email campaigns.

We handle everything from creative messaging and graphic design to email deliverability, testing, and performance tracking. Our email nurturing best practices keep your brand safe from spam filters while driving measurable ROI including:

  • Increased repeat purchases
  • Higher average order value
  • Improved subscriber engagement
  • Valuable customer insights

See for yourself the game changing power of email lead nurturing.  

Email Marketing

Get Nurturing

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Let us help you build relationships through consistently delivering value with personalized, data-driven messaging that evolves based on your subscriber engagement.  Our campaigns involve:

  • Segmenting your audience for message personalization
  • Planning email content and cadence with 
    A/B testing to optimize subject lines, design layouts, calls-to-action and more for maximum engagement.
    Constant optimization and iteration based on analytical insights
  • Monitoring metrics like open rates, clicks, unsubscribes, etc. to gauge performance